Head Office: 0344 55 77 200 - Fleet: 01252 848 888 - Northampton: 01604 589 000 - Orpington: 01689 814700 customer.service@adept.co.uk

AdEPT People

we are … faces not numbers … and so are you
Ian Fishwick

Ian Fishwick

Chief Executive

Ian has been a telecommunications MD/ CEO for over 25 years working in areas as diverse as secure battlefield communications and cable television. He has been running companies providing voice telephone service to the public since 1995. “I’ve learned over the years that customers need a small number of things doing very well to keep them satisfied. Fair prices. Reliability. Accurate bills. And the ability to speak to a friendly helpful person who’ll sort out their problem if something goes wrong.”


Ian was awarded UK – Game Changer of The Year  2017 by Acquisition Finance Magazine.
Acquisition International magazine named Ian as London CEO of the Year 2017 after completing 3 acquisitions in 9 months.
adept-telecom-plc-european. Ian was named as European Chief Executive of the Year 2016 by Corporate Vision magazine
Ian was awarded UK Chief Executive of the Year 2016
by TMT (Technology Media Telecoms) magazine.
In November 2016 Ian had the great honour of being appointed to the Cabinet Office SME Panel  where he will be representing the Telecoms industry. His aim is to help the Government achieve their target of having 33% of all government spend with small and medium sized enterprises by 2020.
Ian is also Commercial Director of Innopsis, the specialist trade association for Telecom suppliers to the Public Sector. In this role Ian has been elected by his industry peers to lead negotiations with government bodies on issues that affect all of the association’s members. The vast bulk of all spend by the public sctor goes to one of Innopsis’ members.

Roger Wilson

Roger Wilson


Roger has worked in telecommunications since 1993. In addition to being the first Managing Director for Telewest’s residential consumer business in the UK he spent 3 years in Poland successfully building a business for American investors. He was Managing Director of the European Competitive Telecommunications Association until January 2006.

We’ve never seen a disgruntled employee give good service

Most companies say put the customer first but they don’t really know how to do it. We believe that employees have to put customers first so we treat them accordingly. We treat our staff as the most important asset of our company. Our logic is simple. We have never seen a disgruntled employee give good customer service. That is why we spend so much time trying to develop a highly trained highly motivated and happy workforce. We don’t just provide training we also give the team a great environment in which to work. We get annoyed when people talk about the work-life balance as though work is somehow not part of your life. We only live once so you have to enjoy your time at work. Talk to our people and see if you can hear the difference. They are not afraid to laugh on the telephone.

We reconfigured our main railway operations number to join our existing AdEPT lines for ticket sales, engineering, purchasing and general enquiries. The service provided during several calls we made was superb: almost immediate answers, by a person, call backs just as promised, and a “yes of course we can do that” response every time.

Malcolm Gelsthorpe

West Coast Railway Company